Taking Jesus Out of the Equation?
A Reflection on Church Branding, Celebrity Pastors, and the Future of Christianity […]
Personal Branding: an imperative for effective leadership
Customers always look for ways to make life better. Use this expression as an alternative to the common phrase “new and improved.”
Corporate Branding for SME
Customers love simplicity and view it as a form of good customer service. Customers hate complexity, and it deters them from buying.
Now that elections are over…
This is another form of “new and improved.” It communicates that the product is the latest model or the hottest on the market.
